@misc{Piwoni-Krzeszowska_Estera_The_2011,
 author={Piwoni-Krzeszowska, Estera},
 year={2011},
 rights={Pewne prawa zastrzeżone na rzecz Autorów i Wydawcy},
 publisher={Uniwersytet Ekonomiczny we Wrocławiu},
 description={Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu = Research Papers of Wrocław University of Economics; 2011; Nr 177, s. 136-149},
 language={eng},
 abstract={The recent years have seen both in theory and practice a dynamic development of the concept of corporate value management. One of the enterprise's non-tangible assets, affecting the value of its intellectual capital, is its network of relationships with market stakeholders i.e. suppliers, trading intermediaries, consumers and co-operating entities. It is thought that the presented framework of managing the value of the enterprise's relationship with market stakeholders, by filling in - at least partially - the gap in the existent literature, can facilitate the conscious development of market relationships and the management of their value, which in contemporary market conditions seems to be a pre-requisite for gaining and maintaining a competitive advantage.},
 title={The Framework for the Value Relationship Management of an Enterprise with Market Stakeholder},
 type={artykuł},
 keywords={stakeholders, relationship value},
}